2016/3
Based on current market trend, increasingly more companies begin to conduct MS study, but also many ones can’t or don’t know how to effectively use the data they acquired from research. It’s largely due to some ambiguous questions or options in questionnaires. These questions can’t clearly states th...
2016/3
The establishment of MSPA (Mystery Shopping Provider Association, will not only serve as a platform for communication for our member MS enterprises, more importantly, for companies that demand for MS study, they can communicate and exchange ideas with MS provider companies through this platform as w...
2015/10
In China, mystery shopping is still a new concept to the public. However, with increasing more multinational enterprises have introduced and adopted this service, the mystery shopping industry is springing up in China.
2015/9
As stated in previous articles, “mystery shoppers” are different from regular survey interviewers. The former requires higher overall quality. Therefore, training is of high importance. In this regard, we can learn from mature experience and theories from abroad, and not only conduct MS method train...
2015/9
In the process of Chinese market economy development, MS industry has an important position and role. With the rapid development of the industry, the importance of establishing an industry association lies in the following aspects
2015/9
A complete mystery shopping research is comprised of many mutual cooperative data sections that contribute to a complex and valid result. A part of the process is called IVR (Interactive Voice Response).
2015/9
As time flies, 2015 passed with a blink. During the past year we made a lot of achievements. At the end of the year, the branch companies of Trisearcher group celebrated our success with annual conference.
2015/9
On Dec.18, 2014, Trisearcher Beijing Branch conducted team-building activity in Liuyin Park for all staffs. The theme is Pass Break-Through. The activity was in an free and easy way, which not only effectively improved teamwork spirit, but also let people do some excises after long-time sitting in o...